Bachelor of Arts in International Hospitality Management

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Bachelor of Arts in International Hospitality Management

Gain a competitive edge in the global hospitality industry with our hands-on Bachelor of Arts in International Hospitality Management. This comprehensive program blends traditional hospitality skills with modern management trends, equipping you with the cross-cultural skills, business acumen, and practical real-world experience needed to launch a successful career at top hospitality organizations worldwide.

Next intake

February 2025

Duration

3 years

Location

Caux & Leysin

Credits

120 credits (UK) (60 ECTS credits)

Program Highlights

Our International Hospitality Management Degree at a Glance

With the International Hospitality Management degree from Swiss Hotel Management School, our mission is to cultivate the next generation of innovative hospitality leaders who will redefine the boundaries of hospitality in an increasingly interconnected world. 

We aim to provide you with a globally recognized education that combines tradition and innovation in the hospitality industry, offering a true multicultural, multi-campus experience. 

Through dedicated training in hospitality, events, or design, paired with two internships, you will develop practical skills and gain invaluable insights into the industry, which will serve as a stepping stone for your hospitality career.

Program Objectives

Through an industry-focused curriculum that combines business fundamentals, hospitality-specific coursework, and practical learning experiences, you will:

  • Develop advanced cross-cultural communication and management skills to deftly lead diverse, multinational teams.
  • Strengthen your critical thinking, data analysis, and problem-solving skills to properly assess multifaceted business challenges and craft innovative, effective solutions.
  • Cultivate employability and soft skills, such as communication, emotional intelligence, adaptability, and time management, which are highly valued in any industry.
  • Master key strategic leadership skills in financial management, marketing, entrepreneurship, and change management to drive growth.
  • Apply your learning in a real-world context through a final independent study project where you'll have the opportunity to explore a contemporary hospitality topic of your choice.
  • Acquire a keen understanding of the most significant trends, challenges, and opportunities facing the global hospitality sector today and in the years ahead.
  • Benefit from the wisdom and experience of distinguished faculty who have held leadership positions at major organizations worldwide.

Accreditations and Recognitions

Swiss Hotel Management School (SHMS) is recognized and approved by numerous prestigious academic and industry partners. Our BA in International Hospitality Management degree is accredited by the University of Derby, which serves as a testament to our unwavering commitment to delivering a world-class hospitality education.

 

These accreditations and certifications guarantee that our students receive the highest quality educational experience, one that prepares them for a lifetime of success in hospitality management.

University of derby UoD
Apple Distinguished School
COBIS Council of British International Schools
The Chartered Schools of Designers
EDUQUA
THE-ICE
VSP

Curriculum Structure

Our Bachelor of Arts in International Hospitality Management program is structured across four semesters of study and two professional worldwide internships, featuring three specializations to choose from.

Semesters 1 & 2

Caux

Semester 1

In the first semester, students focus on the critical domain of Food and Beverage Management. From mastering the intricacies of service excellence to understanding the nuances of menu design, beverage pairings, cost control, and everything in between, this semester lays a strong practical foundation for a complete hospitality education. 

Modules: 

  • Beverage Studies
  • Introduction to Hospitality and Events
  • Introduction to Service and Kitchen Theory
  • Service and Kitchen Practice
  • Food and Beverage Cost Control
  • Hospitality Design I
  • Accounting I
  • Business and Academic Communications I
  • Art of Employability I
  • Language I (French or German)

Semester 2

The second semester immerses students mainly in the area of Rooms Division Management, building upon the foundation laid in the first semester. This semester adopts a more academic approach, blending theoretical knowledge and practical skills needed to excel in managing various departments within rooms division while continuing your soft skills training. 

Modules: 

  • Yield and Revenue Optimization
  • Marketing
  • Hospitality Design II
  • Housekeeping Management
  • Accounting II
  • Rooms Division Management
  • Event Concept Design
  • Business and Academic Communications II
  • Art of Employability II
  • Language II (French or German)

Worldwide

Internship

  • Duration: 6 months
  • Apply theoretical knowledge in real-world settings and develop customer service, operations management, and team leadership skills to be a true hotelier. 

Semester 3

Leysin

Semester 3

The third semester is all about cultivating your unique niche within the dynamic hospitality industry. Choose one of three specializations to round out your education and stand out from your peers; through a curated selection of specialization courses, you'll acquire the focused knowledge and practical skills needed to excel in your desired field, whether it's luxury brand management, event management, or digital marketing.

Modules:

  • Data-Driven Decision-Making
  • Human Resources and Leadership
  • Marketing and Branding Management
  • Accounting III
  • Project Management
  • Research and Reporting
  • Chosen specialization (see below)

Worldwide

Internship

  • Duration: 6 months
  • Step into roles of responsibility and put your newly acquired management concepts into practice in a real-world setting. This internship is your chance to develop your skills, to both learn and lead by example.

Semester 4

Leysin

Semester 4

As you progress into the fourth semester, you'll refine your skills and knowledge of your chosen specialization and add the final touches to your studies with a digital portfolio project that will make you stand out to industry employers.

Modules:

  • Contemporary Trends
  • Strategic Management
  • Digital Marketing
  • International Resort and Spa Management
  • Chosen specialization (see below)

Independent study - Digital portfolio project

  • Project presentation – (hotel business plan, company event, or hotel design)
  • Digital CV – banquet, digital marketing projects, etc.
  • Reflective digital portfolio – the final chapter of critical reflection

Specializations

We currently offer three specializations to choose from:

Specialization 1

Hospitality Management

This specialization combines cutting-edge technology, sustainable practices, financial insights, and intercultural leadership, preparing you to excel in managing diverse teams, developing innovative food and beverage concepts, and overseeing successful guest experiences in a global, people-centric industry.

Courses

Semester 3

  • AI and Digital Innovation
  • MICE and Logistics
  • Hospitality Economics
  • Ethics, Sustainability, and Business Culture

 Semester 4

  • Food and Beverage Development
  • People and Intercultural Strategies

Specialization 2

Event Management

This specialization is designed to equip you with the skills to create and manage exceptional events by cultivating your knowledge and experience in strategic logistics, financial insights, and sustainable practices while fostering entrepreneurial thinking to lead and innovate the hospitality and events industries.

Courses

Semester 3

  • MICE and Logistics
  • Hospitality Economics
  • Event Experience Creation
  • Event Experience Management

Semester 4

  • Sustainable Event Management
  • Entrepreneurship in Hospitality and Events

Specialization 3

Design Management

This specialization prepares you to lead innovative design projects by blending digital technology, cutting-edge visual design, and expertise in retail management from a hospitality and guest experience perspective, all while cultivating creativity and strategic thinking to drive the evolution of luxury properties and brands.

Courses

Semester 3

  • Digital Design and Visual Technology
  • Hospitality Design III
  • Food and Beverage Outlet Design
  • AutoCAD

 Semester 4

  • Innovation in Design and Technology
  • Retail Management of Luxury Brands

Why Study International Hospitality Management at SHMS

A Bachelor of Arts in International Hospitality Management offers unique opportunities to immerse yourself in a dynamic and multicultural learning environment that goes beyond traditional education. Studying hospitality on our multi-campus model, set in the heart of Switzerland, allows you to experience a truly global education, working alongside peers from all corners of the world.

With a stellar global reputation built over decades, SHMS has cultivated deep connections with leading hotels, resorts, and hospitality companies worldwide. You will learn from industry expert lecturers with real-world experience who bring valuable insights from their roles at leading hospitality organizations. 

What truly distinguishes the SHMS program is the thoughtful combination of challenging academics, extensive practical training, and resume-boosting internships with top international hotels and resorts, providing you with a competitive edge as you step into the job market.

Third best hospitality school for employer reputation award

Ranked 3rd Best School for Employer Reputation

Our world ranking as the 3rd best school for employer reputation in the 2024 QS Rankings speaks volumes about our graduates' exceptional employability and credibility in the eyes of top employers worldwide. This prestigious recognition is a testament to the rigorous academic programs, cutting-edge curriculum, and unparalleled industry connections that we offer our students. 

Employers recognize that our graduates possess the knowledge, skills, and real-world experience needed to make a difference in their organizations from day one. Our strong reputation among employers opens doors to coveted internships, leadership development programs, and full-time job opportunities at many of the world's most admired companies.

Your Career Outlook with an International Hospitality Management Degree

An International Hospitality Management degree prepares you to make an impact in thriving hospitality and tourism sectors like luxury hotels and resorts, where you can oversee operations, drive guest satisfaction, and optimize financial performance. 

Some managerial positions for BA graduates include: 

  • Event Manager
  • Front Office Manager
  • Human Resources Specialist
  • Housekeeping Manager
  • Food & Beverage Manager
  • Event Planner
  • Brand Manager

 

While a hospitality degree is traditionally associated with careers in hospitality and tourism, its value extends well beyond these industries. The soft skills gained through a hospitality education—such as problem-solving, communication, empathy, and leadership—are highly transferable and in demand across many sectors. 

As employers in various industries seek professionals with strong interpersonal and soft skills, a hospitality degree allows graduates also to pursue careers in education, retail, corporate services, and more.

Join a Global Network of Successful Alumni

SHMS graduates have access to one of the world's largest and most impactful hospitality alumni communities, spanning 35 chapters and over 25,000 members. 

  • 89%- hold management positions or create their own company.
  • 97%- have job offers on graduation day.
  • 71%- work in the hospitality, tourism & culinary sectors.
  • 29%- work in consultancy, education, finance & healthcare.

Student Success and Testimonials

At SHMS, students rave about the unique and enriching educational experience that transforms them both professionally and personally.

Not only was Switzerland one of the best places to study hospitality, but the program at Swiss Hotel Management School covered all the different aspects of running a hotel.

Nikola Nikolov

2022 graduate Bachelor of Arts in International Hospitality Management, Bulgaria

Transfer to SHMS

Transfer from your University

Transferring to SHMS is a simple process designed to accommodate students from diverse backgrounds. We take pride in our inclusive environment, ensuring that whether you are transferring from a community college, a four-year university, or an international institution, you'll be welcomed and supported here.

If you've completed courses at another college or university, you may be able to apply those credits toward your degree, potentially accelerating your academic journey.

To apply for direct entry and transfer your credits, follow these steps:

  1. Contact the transfer admissions office to find out which credits can be transferred to your new degree.
  2. Submit your application online or by mail, along with your official documents (resume, transcripts, and diploma from previous education).

How to Apply

To apply for a Bachelor of Arts in International Hospitality Management, you'll need to complete an online application. Here is what you need to do:

  1. Register online
  2. Check your email for a link to create your password. 
  3. Log in to complete your application. As part of the application, you'll need to upload: 
  4. High school or University transcript/diploma/certificate
  5. Proof of English proficiency - TOEFL, IELTS, or equivalent
  6. Passport copy
  7. Curriculum vitae
  8. Motivation letter (500 words minimum)
  9. Reference letters (if applicable)

Admission Requirements

The program requires: 

  • A minimum age of 17
  • Completed secondary school education (IB Diploma, IBCP Diploma**, Maturité, Abitur, French Bac, 2 A-levels, high school diploma or equivalent). Direct entry options or credit transfer options may be available for IBCP, IBDP, and BTEC Candidates. 

English language proficiency of IELTS academic module 5.5 or TOEFL iBT 46 or equivalent. If you don't have the required language level, you can improve your language and study skills with our English Foundation Program. Please note that if you require a visa, Swiss authorities need to be provided with a valid TOEFL or IELTS score (not older than one year).

Fees and Scholarships

Need-based financial aid and merit scholarships are available to help make this investment in your future more affordable. Each scholarship has its own eligibility criteria, and all are applied toward tuition fees only. 

Scholarships are limited and awarded on a first-come, first-served basis, so it's best to apply early. We encourage all prospective students to explore the scholarship opportunities and financial support services available. If you have any questions or need assistance, please don't hesitate to contact us.

Upcoming Intakes

If you need a student visa, please be sure to allow 8 – 12 weeks between the application and program start date.

February 2025

September 2025

February 2026

Frequently Asked Questions (FAQ):

How long is the Bachelor of Arts in International Hospitality Management program?

The Bachelor of Arts in International Hospitality Management program typically lasts 3 years.

Are there any certification opportunities included within the program?

Yes, the program includes certification opportunities such as Masterclasses and Wine & Spirit Education Trust (WSET).

Are the internships provided by SHMS guaranteed or competitive?

While SHMS offers strong support through personalized coaching, mentoring, and access to industry networks, the internships are designed to be part of a competitive process. Students are assisted in finding opportunities through the school's dedicated career services team. However, securing an internship depends on the student's efforts, including networking, preparation (such as CV writing and interview preparation), and the ability to stand out among other candidates.

Are internships mandatory?

Yes, and you will receive academic credit for their completion.

What support does SHMS offer international students?

SHMS offers the Immersion Foundation Program, which helps international students adjust to studying in Switzerland before the semester starts. The program includes on-campus accommodations and food, with multicultural cuisines served in the dining halls. Additionally, SHMS celebrates International Day, promoting cultural diversity, and often serves themed lunches that rotate cuisines from around the world.

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